🗂️ After you’ve chosen a brand name and designed a logo, it’s important to take the next step and register them. Trademarks are valuable assets, and if you don’t claim them legally, another company may step in and use them. After spending time developing your business presence and reputation, the last thing you want to do is lose your brand. To legally claim your trademark, you may want to hire an attorney to handle the process, or you can do it yourself. The registration fees can be as little as a few hundred dollars paid to the United States Patent and Trademark Office. If you choose to use have a legal professional take care of the registration, you will pay attorney fees as well.

ℹ️ Source: https://www.mightyrecruiter.com/recruiter-guide/interesting-facts-about-business-names-trademarks/