🔶 Building your own brand essentially boils down to seven steps: 1. Research your target audience and your competitors. 2. Pick your focus and personality. 3. Choose your business name. 4. Write your slogan. 5. Choose the look of your brand (colors and font). 6
Month: December 2020 (page 2 of 7)
🔶 • Branding Gets Recognition
🔶 • Branding Increases Business Value
🔶 • Branding Generates New Customers
🔶 • Improves Employee Pride And Satisfaction
🔶 • Creates Trust Within The Marketplace
🔶 • Branding Supports Advertising
🔶 Branding, by definition, is a marketing practice in which a company creates a name, symbol or design that is easily identifiable as belonging to the company. This helps to identify a product and distinguish it from other products and services. Branding is important because not only is it what
™️ ©️ ®️ Scent marks can now be protected in Malaysia, according to the new Trademarks Act 2019. However, some people may think that scent marks are usually for perfumes. That is not always the case as even oil based fluid in metal industries can get trademark protection for its scent!
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™️ ©️ ®️ This is a graphic representation of a Positional Trademark. The trademark consists of the figure of a person carrying a barrel positioned under the bottle. The dotted line trademarks the position of the trademark.
A positional trademark is a mark which precisely determined the position
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