“The smell of fresh cut grass” for tennis balls and “the scent or smell of raspberries” for engine fuels, with written descriptions as such, have been registered as Community Trademark (now EU Trademark) in the Europe.
Month: July 2020 (page 1 of 5)
In 2016, Taylor Swift, Paul McCartney, and Trent Reznor published ads in the Washington Post and other media, urging the US Congress to reform the Digital Millennium Copyright Act (DMCA) to protect copyrights of songwriters and artists.
The earliest patent in Malaysia was filed on 4 October 1986 and was granted on 29 September 1990. It was owned by a Japanese company, Takeda Chemical Industries Ltd., on a novel DNA and polypeptide exhibiting Hepatitis B virus E antigenicity produced by a microorganism.
1. A long printed story about imaginary characters and events
2. New and original, not like anything seen before (as for invention, patent & novel coronavirus)
Trademark infringement can have a devastating effect on a brand, whether that’s rebranding for a launch or taking legal action against an infringing mark. Although brands are trying to minimize the effects of potential infringement, it remains on the rise.
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