✅ 1. Startups need to think about IP rights from the beginning
✅ 2. Your intangible assets might be greater than you realise
✅ 3. Businesses need to avoid leaking their IP rights
✅ 4. Startups need to have a full technical, legal and commercial overview
✅ 5. Inventors need to be IP cost-aware
✅ 6. Don’t assume you are internationally protected when you start to trade internationally
✅ 7. Remember that IP needs to be reviewed regularly
✅ 8. IP can be a tradeable asset including a vehicle to raise finance